Book Spotlight: Predictably Irrational by Dan Ariely

Think you're in control of your decisions? Think again. In Predictably Irrational, behavioral economist Dan Ariely dives into the surprising (and often hilarious) ways we make irrational choices every day — from shopping habits to self-control. If you're into psychology, marketing, or just want to understand why we do what we do, this book is a must-read.